News and Events > Hillcrest Rebrands to Hillcrest Silver Ridge
Hillcrest Rebrands Silver Ridge Assisted Living to Hillcrest Silver Ridge
Acquired by Hillcrest Health Services in December 2018, Silver Ridge Assisted Living & Memory Support in Gretna is now Hillcrest Silver Ridge.
“We decided to rebrand to eliminate any confusion and show that we are part of Hillcrest’s continuum of services offered here in Gretna, including Hillcrest Home Care and Hillcrest Hospice Care,” said Sarah Stoakes, Administrator of Hillcrest Silver Ridge.
Hillcrest will also begin construction on the assisted living and memory support portion of a new continuing care retirement community on the former Rod Kush property on HWY 6, just north of HWY 370, later this year. The continuing care retirement community is being built in partnership with Frank Krejci’s Century Development and Omaha-based Essex Communities.