Executive Team

At Hillcrest Health Services, our amazing team ensures the best in innovative senior health services throughout our senior living communities and health care centers. We are proud to serve aging adults in the Omaha area, continually going above and beyond the expectations of our residents and their families.

Below is a list of our executive team and administrators who help make it all possible:

Jolene Roberts, MSW, LNHAJolene Roberts

Jolene Roberts is President and CEO of Hillcrest Health Services, a company she took over in 1988. With a 30-year history of passionate work ethics, her excellent visionary, networking, analytic, creative and decision-making skills give her the proven ability to conceptualize, implement and direct systems from strategic planning through development to daily operation.

Ms. Roberts has been a pioneer in healthcare for most of her career. Among other accomplishments, she has developed and opened Sarpy County’s first: Assisted Living Facility in 1998 (Hillcrest Mable Rose), Post-acute Inpatient Rehabilitation Center in 2002 (Hillcrest Health & Rehab), Medicare-certified Home Health Agency in 2007 (Hillcrest Home Care), and Nebraska’s first household-model long-term care cottages in 2008 (Hillcrest Country Estates). Additionally, Ms. Roberts has helped open Sarpy County’s only Adult Day Services program (The Club) and the only Balance Therapy Program (at Hillcrest Physical Therapy).

Prior to founding Hillcrest Health Services, Ms. Roberts was a Social Worker for the State of Iowa and taught Long Term Care Administration for the University of Nebraska at Omaha. Ms. Roberts has sat on several Board of Directors including Alzheimer’s Association Midlands Chapter, Child Savings Institute, Visiting Nurses Association, Big Brothers Big Sisters, Nebraska Health Care Association, and Immanuel Health Systems Retirement Communities.

Ms. Roberts received her Masters of Social Work degree from the University of Nebraska – Omaha, specializing in gerontology. She received her undergraduate degree in Social Work from University of Northern Iowa. Ms. Roberts has been personally recognized with several awards including the Ten Outstanding Young Omahans award, Bellevue Person of the Year, Distinguished Alumni from the Bellevue Chamber, American Red Cross Volunteer of the Year, the University of Nebraska Award for Outstanding Public Service, Suburban Newspapers’ Worthy Women of Distinction, and Bellevue Chamber of Commerce’s Distinguished Service Award.

Under her leadership, Hillcrest Health Services has been recognized for Sarpy Chamber Small Business Award (2005), the Bellevue Silver Arrow Award, the Sarpy Country Business of the Year (2008), the Omaha Chamber Golden Spike Award (2009), and the Sarpy County Economic Development Corporation Business of the Year Award (2011). In 2013, Ms. Roberts was inducted into the Sarpy County Business Hall of Fame and in 2014, Hillcrest Health Services was named Business of the Year, 26+ employees, by the Sarpy County Chamber of Commerce.

Kevin Mulhearn, MBAKevin Mulhearn, Hillcrest Health Services

Kevin Mulhearn joined Hillcrest as Chief Financial Officer in late 2013 with 22 years of operational and financial experience in the senior living industry.

Previously, Mr. Mulhearn was Director of Finance for Riverside Health System’s Lifelong Health Division in Newport News, Va., where he oversaw financial operations for multiple lines of business and was instrumental in developing financial pro-formas for key growth programs. Prior to that, Mr. Mulhearn spent 17 years in various financial leadership positions, including 15 years as CFO, for Alexian Brothers Health System in Elk Grove Village, Ill.

He holds an MBA in Healthcare Administration and Finance from Lewis University and a Bachelor of Arts in Accounting from North Central College, both located in Illinois. Mr. Mulhearn has been a certified Resident Housing Professional and served as the chairperson of the Commission on Accreditation for Rehabilitation Facilities (CARF)/Continuing Care Accreditation Commission (CCAC) for six years.

Dr. Anthony Hatcher D.O., FAAFP

Anthony Hatcher, DO, is a board certified family physician and the Chief Medical Officer at Hillcrest Health Services. He received a Bachelor of Science from Truman State University, Doctor of Osteopathic Medicine from Kirksville College of Osteopathic Medicine in Kirksville Missouri, and a Master’s degree in Executive Leadership from the University of Nebraska Lincoln. Dr. Hatcher completed his Family Medicine residency at Creighton University and served in the United States Air Force as a Flight Surgeon stationed at Offutt AFB.

Prior to joining Hillcrest Health Services, Dr. Hatcher spent more than 20 years working  for Alegent /CHI Health as a practicing clinical physician. He also served on the Alegent Health Board of Directors and as the Chief Administrative Officer of Alegent Health Clinic .


Reggie J. Ripple, MPH, OTR/L

As Vice President of Home and Community Services, Reggie Ripple leads the operations of Hillcrest’s hospice and home health services, including skilled nursing, in-home personal care, telehealth, and palliative care.

Mr. Ripple has served as a dynamic and effective leader in the home health industry since 1997, where he began his career as an occupational therapist for St. John Health System in Tulsa, Okla. He quickly progressed into management overseeing therapy and clinical services, and as Home Care Director, managed the home health, hospice and inpatient/outpatient palliative care programs serving five hospitals in Northeastern Oklahoma.

Mr. Ripple received a Bachelor’s of Science in occupation therapy and psychology from St. Ambrose University in Davenport, Iowa and holds a Master of Public Health from the University of Oklahoma – Tulsa. He is a Licensed Home Care Administrator, unique to Oklahoma, and was recognized as one of eight national recipients of The Catholic Health Association’s “Tomorrow’s Leaders of the Catholic Health Ministry” for outstanding leadership, community service and passionate commitment to the mission of Catholic healthcare.

Mr. Ripple, his wife Tina and three children relocated from Oklahoma to Papillion, Neb. in August 2014 to join the Hillcrest family.

Martha Zubkeimg-martha

Martha Zubke is Vice President of Quality Improvement & Administration. She joined the organization in 2006 and is principally responsible for quality improvement, education, corporate compliance, risk management and human resources for Hillcrest Health Services.

Ms. Zubke’s previous experience includes serving as Vice President of Human Resources at Jennie Edmundson Hospital in Council Bluffs, IA. She served as Director of Human Resources for Hillcrest before being promoted to the Executive Team as a Vice President in 2011.

Ms. Zubke received her undergraduate degree in Business Management from the University of Nebraska at Lincoln, and her MBA from BellevueUniversity.

Jim Janicki, APRimg-jim

Jim Janicki is Vice President of Marketing and Communications for Hillcrest Health Services. He is responsible for marketing, advertising, public relations, market research, admissions and business development for all Hillcrest service lines.

Prior to joining Hillcrest, Mr. Janicki served as Executive Director of Marketing for Riverside Health System in Newport News, Virginia, a $950-million, physician-led not-for-profit organization that served over 5,000 older adults every day.

In the past, Mr. Janicki worked as a Senior Account Manager and national consultant for SB&A in Richmond, Virginia. In that role, he helped clients in Virginia, North Carolina, South Carolina, Georgia, Louisiana, Texas, Delaware, Connecticut, Illinois, Nevada and Oregon build new CCRCs and Active Adult Communities, as well as reposition failing CCRCs for successful turnarounds.

Mr. Janicki is a native of Buffalo, New York, where he served as Director of Marketing and Communications for ElderWood Senior Care for six years and as an Account Executive with ad agency Eric Mower and Associates for five years. He is a BA graduate of SUNY Geneseo, near Rochester, NY, and he is an accredited public relations professional (APR) through PRSA. He currently lives in Papillion, Nebraska with his two daughters.

Matt Oestmann, DPTimg-matt

Matt Oestmann is Vice President of Rehab and Post-Acute Services for Hillcrest Health Services. Prior to joining Hillcrest in 2007, Dr. Oestmann worked with an outpatient orthopaedic clinic and a community hospital in Iowa. He was promoted to the Director of Therapy Services in late 2007 and then Administrator of Home Care in 2011 prior to his move to the Executive Team as a Vice President in 2016. His accomplishments have included building a strong team of dedicated therapists with decades of experience in home health and orthopaedics. He is active in American Physical Therapy Association and National Association of Rehab Agencies, serving on various committees over the years. He has also served the Nebraska Home Care Association as a Board Member and Legislative committee member. He was selected as one of the Midlands Business Journal’s “40 Under 40” in 2016.

Dr. Oestmann received his Bachelor’s degree in Biology and Psychology from Dana College and his Masters in Physical Therapy and his Doctorate in Physical Therapy from UNMC. He is currently working on his MBA at the University of Nebraska at Omaha. Dr. Oestmann is a Nebraska native and currently lives in the Papillion area with his wife, Mylissa, and their five children.

Administrative Team

Cindy Klein, RN, BS, LNHA

Cindy Klein is a Regional Administrator for Hillcrest Health Services. She oversees the financial and clinical operations of three of Hillcrest’s service lines.

Ms. Klein is an RN and licensed administrator with more than 30 years of experience in geriatric health care management and consulting. She is also a licensed nursing home preceptor. Ms. Klein joined Hillcrest Health Services in 1999. 

Prior to joining Hillcrest, Ms. Klein held various positions throughout the Midwest, including Director of Nursing and Regional Nurse Consultant.

Ms. Klein received her Bachelors degree in Health Care Management from Bellevue University. She has been active in the Nebraska Health Care Association, serving on several committees. She is co-chair of the Nebraska Culture Change Coalition.

Cindy has been happily married to her husband Kevin for 28 years and has one daughter, Gina. Her favorite hobby is golf.

Dave Creal

Dave Creal joined Hillcrest in 2016 as a Regional Administrator. He is responsible for the operations and performance of Hillcrest Mable Rose, Hillcrest Shadow Lake and Hillcrest Firethorn, which is currently under development in Lincoln.

Prior to joining Hillcrest, Mr. Creal was the Vice President of Franchise Support for Right at Home, an in-home senior care franchise with more than 450 offices in the United States, United Kingdom, China, Ireland, Australia, Japan and the Netherlands. His previous experience also includes serving as Operations Coordinator for Vetter Health Services in Omaha as well as Administrator of nursing facilities in Bridgeport, Nebraska and Winner, South Dakota. Early in his career, Mr. Creal was the Administrator of Philip Health Services in Philip, South Dakota, where he provided oversight to a hospital, nursing facility and two clinics.

Mr. Creal received a Bachelor of Science degree in business administration from Black Hills State University. He also served as President of the Nebraska Health Care Association and Chair of the Nebraska Board of Examiners in Nursing Home Administration. He currently lives in Omaha with his wife Deb.

Joe DiMinico, RN

Joe DiMinico joined Hillcrest Health Services in 2011 and is currently the Administrator of the Cottages at Hillcrest County Estates. A Registered Nurse with experience in geriatric health care management, Mr. DiMinico oversees a very innovative community of eight “household model” long-term care cottages and one post-acute rehabilitation cottage. He resides in Elkhorn with his wife and two children.


Darin Nelson

Darin Nelson became the Administrator of Mable Rose in 2017. He was a Director with Hillcrest Hospice Care for two years prior to the transition. He has extensive long-term care and management experience both in the public and private sector. Darin is passionate about working with seniors and has had extensive coursework and experience with providing quality services and support to assure a positive quality of life.

Darin is a Nebraska native and grew up in Norfolk, the childhood home of Johnny Carson. After graduation, Darin stayed in Nebraska to earn his B.S. in Criminal Justice and M.S. in Human Service. He has lived in the Bellevue and Papillion area for the last 20 years. He licensed in Nebraska as an Assisted Living Administrator, Independent Mental Health Practitioner and Alcohol and Substance Abuse Counselor.

As a self-proclaimed Walt Disney fanatic, Darin loves cruising on the Disney Cruise Line and playing at Walt Disney World with his wife and family.

Lauren Wright, PT, MPT, COS-C

Lauren Wright is the Administrator of Hillcrest Home Care, joining the organization in 2017.

Previously, Ms. Wright practiced physical therapy in the acute care, outpatient and home care settings. She owned and operated a successful private physical therapy practice and spent the past 10 years devoting her career to serving clients in the home care setting. Prior to joining Hillcrest, she served in clinical leadership roles for Methodist Health System, Visiting Nurse Association and Kindred at Home.

Ms. Wright holds a Master’s Degree in Physical Therapy from the University of Nebraska Medical Center and a Bachelor of Arts in Exercise Science from Creighton University, where she is an alumni member of the collegiate athletic department and the Alpha Sigma Nu Jesuit honor society. She has achieved certifications in OASIS, lymphedema therapy and biofeedback for pelvic muscle dysfunction. Ms. Wright has previously served as an adjunct faculty member in the Department of Physical Therapy Education at UNMC and also as an independent reviewer for the Nebraska State Board of Physical Therapy. Her clinical interests include geriatric strength and conditioning, vestibular rehabilitation and management of complex pelvic floor disorders.

Ms. Wright hails from Scottsdale, Arizona, and currently lives in the Elkhorn area with her husband and children. She is a die-hard Creighton Bluejay fan, a soccer and cheerleading mom and an avid reader and theater-goer.

Tim Martens

Tim MartensTim Martens joined Hillcrest Health Services as Administrator for Private Duty in 2016. Tim joins the Hillcrest family with more than 20 years experience in sales and management, the last 10 years in the senior care industry. He has extensive experience consulting with franchise owners for the largest private duty provider in the world. His travels took him primarily to the West Coast to experience first-hand the challenges and exciting opportunities facing the private duty world.

Mr. Martens also worked several years as a Hearing Instrument Specialist for Beltone in Omaha, Lincoln and Fremont serving the senior population. He amassed a successful career setting all-time high numbers for revenue and seniors served. Mr. Martens was even recognized on a National level as the number two specialist in the nation.

Tim and his wife Amy live in Omaha with their three children. They enjoy staying active, spending time with friends and having fun.

Clark Medill

Clark Medill was named Administrator of Hillcrest Hospice Care in November 2017 after serving as Director of Patient and Family Services for the Hillcrest Hospice team. Prior to his director position, Clark served as a chaplain with Hillcrest Hospice.

Before coming to Hillcrest in 2012, Clark was an attorney at a law firm in West Chester, Ohio, practicing in the areas of elder law, estate planning and settlement, business law and nonprofit. He has a Juris Doctor Degree from the University of Cincinnati College of Law and a Bachelor’s Degree in Pastoral Ministry from Nebraska Christian College.

Aaron Klaasmeyer, LNHA

aaron-klaasmeyerAaron Klaasmeyer is Administrator of Hillcrest Health & Rehab, a post-acute rehabilitation and long-term care facility offering accommodations for up to 132 residents and short-term patients. He owned a long-term care consulting business for ten years. He has served as a health care consultant in Nebraska, Iowa and South Dakota, and as an administrator in Iowa and South Dakota. Aaron received his bachelor’s degree from the University of Nebraska in Lincoln and is a licensed nursing home administrator in multiple states. He now lives in Omaha with his wife Jessica and two children.

Kevin Sauberzweig, LNHA

img-kevinKevin Sauberzweig is Administrator of Hillcrest Shadow Lake. He entered the long-term care field over 25 years ago when his wife, who at the time was a director of nursing, encouraged him to leave his career in business education to become a nursing home administrator. Mr. Sauberzweig started with a facility in central Nebraska and moved to Eastern Nebraska to serve as a regional manager for a 32-facility system based out of Evansville, IN. He traveled extensively and worked to turnaround troubled facilities.

After a brief tenure as executive director of a larger Omaha-based facility, Mr. Sauberzweig joined Hillcrest Health & Rehab in January 2008. He successfully led the conversion from a combined long-term care and post-acute facility to a fully dedicated post-hospital rehabilitation setting. In addition, Mr. Sauberzweig’s experienced leadership is facilitating the completion of a multi-million dollar renovation with minimal interruption for patients and families. Mr. Sauberzweig joined Hillcrest Shadow Lake in October 2016. A resident of Omaha, he and his wife, Kristin, are very proud grandparents to seven grandchildren.

Brandi Petrik

Brandi Petrik joined Hillcrest Health Services as Administrator of Hillcrest Millard in 2017. Brandi began her career in Senior Care Management in 2005. She has previously served as an Assisted Living Administrator, Long-term Care Administrator and Multi-Location Administrator in three states – South Dakota, Iowa and Nebraska.

Brandi received her Bachelor of Business in Health Service Administration from the University of South Dakota. She resides in Gretna with her husband Nick and two children.

 Joe Kezar

Joe Kezar serves as Administrator of Hillcrest Firethorn, a post-acute rehabilitation center. Joe began his career in South Dakota in 2010, where he was responsible for the operations of two facilities in neighboring communities. In 2013, he and his family relocated to Omaha, where he served as the Administrator for a larger skilled facility until joining the Hillcrest team in 2017.

Joe received his Bachelor of Business Administration in Health Care Administration from the University of South Dakota and continues to invest in professional development and leadership growth opportunities. He has a passion for health care and strives to bring positivity to others and to make at least one facility guest laugh each day.

In his personal time, Joe enjoys spending time with his family, woodworking and watching football.